As a small business owner, your hands are full with the daily responsibilities of running your business. Social media can be intimidating and another time investment you’re not sure you can (or you’d rather not) make. Posting may be the last thing on your priority list.
But growing your business is always a top priority. You can boost your brand with social media. How?
Common Social Media Questions from Small Business Owners
You may have questions like:
- How often should I post on social media?
- Do I have to post personal content?
- What should I post?
- How do I handle negative social media feedback?
- How do I come up with ideas?
- Do I have to include photos?
- What do I do if I’m not a great photographer?
- Should I use hashtags?
- What can I do if I’m not a good writer?
- Which social media accounts should my business have?
- Should I post different content on each social media platform?
Can You Manage Social Media Your self?
While social media is a free way to increase business, it certainly isn’t easy. As a small business owner myself, I’ve had to work through all of the above for my business. Even with 20+ years of marketing and communications experience, the ever-changing tools and technology available can be daunting. And consistency is key. Can you do it yourself? Yes. The real question is can you afford to? You have to weigh the time investment in social media with all of your other activities as a business owner.
Social Media Management Options
I’m happy to offer you a variety of social media management options for your business’s social media pages.
Boost Your Brand Yourself
If you’re the self-help type, I can provide the headstart you need to turn you into a social media master.
1:1 In-person Social Media Training
Topics we can cover depending on your level of experience include how to:
- select the best social media platforms for your business
- set up your business’s social media account
- determine how often you should post
- post content
- get more followers and engagement
- respond to negative social media feedback
- write a great post
- select great images
Social Media Coaching
Coaching includes social media training plus monthly feedback on posts and coaching consultations on social media goals, photos, and content.
Social Media Strategy
If you feel comfortable handling your social media, but you’d like some strategic direction from a pro, I can work with you to develop a social media strategy for your business depending on your business goals. We’ll discuss your competitors and other businesses similar to yours as well as
If you prefer to focus on your business and hire someone else to care for your social feeds, I’ve got options for that too.
Take It Off My Hands – Social Media Management (Billed Monthly)
I’ll manage your social media accounts for you, according to your level of preferred participation and number of posts.
- Choose one social media platform (Instagram, Facebook, Twitter, Pinterest or LinkedIn) or multiple platforms and daily, semi-weekly or weekly posts.
- I’ll post content for you like upcoming events, tips, current events, product/service spotlights.
- Posts include social media feed as well as stories (i.e. Facebook and Instagram).
- I’ll write the content, add hashtags, tag any related accounts, and provide a monthly report on engagement, including ranking of posts based on likes, shares, & comments.
- I’ll also alert you to feedback and comments requiring your attention.
- I can provide photos/graphics for an additional fee per post or monthly.
- Options start at $100/month.